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SAFARI SECOND LIFE

CLIENT
SAFARI

IDEA
SECOND LIFE

SECOND LIFE is a social commerce platform where customers can purchase vintage clothing based on the rich story behind each piece. Pre-loved garments hold the memories and styles of the era in which their owners lived. Through SECOND LIFE, these stories are passed on to the next fashion generation in a meaningful way, fostering a new form of connection between buyer and seller.

Integrated Agencies

  • McCann

Expertise

  • Brand Experience
  • Digital Social
  • Social Responsibility